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Tag Archive: value

How’s Your Customer Service Going?

Customer service is one of the most important aspects of your job. So how would you rate yours at the moment? Are you providing value?

Your Personal Operating Procedure – Pt 2

Last week I covered two of the messages in the book “Only Two Seats Left”. Here are the final two personal and business messages I took from this great read. 1. Have a simple written business plan with objectives & goals. As I have said, any goal setting I do is always ongoing but it…

How Much?

I used to be shy when people asked me that question. Not any more. Sometimes when you’re creative it’s hard to put a value on what you do – but then it’s not just creative people who run into this problem. There have been many times when I’ve been riding shotgun for a media person…

Are There Acres of Diamonds in your Backyard?

In the early 1900s, Reverend Russell Conwell* earned $5 million by giving the same speech, which he titled “Acres of Diamonds,” more than 6,000 times to audiences across the country. His speech told the story of a farmer who sold his farm so he could travel overseas searching for diamonds. After a lifetime of searching,…

7 Ideas To Offer Your Clients

I am often asked by media sales people if there are any ideas they can discuss with advertisers on how to present their product to the market, like a checklist. Here are 7 ideas to ask your client before they advertise their product with you. Demographics: Is their product being aimed at the right media…