Tag Archives: relationship building

Do You Look After Your Clients Like These Guys?

Do You Look After Your Clients Like These Guys?

I am a little biased because according to the Lonely Planet travel guides I come from Wellington, AKA the world’s coolest little capital. Sure, I travel all over the world visiting clients in places like Atlanta, Toronto, London, Hong Kong and Sydney, but I choose to come back and live in Wellington, New Zealand. Why?Continue Reading

When Half a Loaf is Better Than . . . Winging It

When Half a Loaf is Better Than . . . Winging It

In 1960, British designer Kenneth Grange had one of the best opportunities of his career. He was pitching his design for a food mixer to manufacturer Kenwood. But time was running out and he realisedContinue Reading

How Much Do You Know About Your Clients?

How Much Do You Know About Your Clients?

  We all strive for better client relationships in this industry. It is the backbone of what we do, and can often be the difference between clinching a deal and not. I know guys who play golf regularlyContinue Reading

Do Your Own Press Releases

Do Your Own Press Releases

I am often asked if we should do press releases from our sales department. At NRS Media, we say that there are two types of customers on a media company. Customer #1. The first obvious customer is a viewer, reader, listener, or onliner. They are the consumers who purchase your medium in any form. CustomerContinue Reading

Building Relationships Takes Time

Building Relationships Takes Time

Over the next 7 days I have 11 presentations in 4 countries and five cities. That is what I call speed selling 2010. The truth is that we are visiting some new clients in Asia for the first time and back again to some we have already visited. When dealing with any client relationships, theyContinue Reading

Coffee – The Media Sales Person’s Best Friend

Coffee – The Media Sales Person’s Best Friend

I have a neighbour called Jeff, and he is a well-known entrepreneur and coffee roaster in my home city. In fact he started one of my favourite cafés in Wellington called Café L’affare. This great café is only five minutes from my office; people that know me would argue that it’s actually my office. IContinue Reading

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