Tag Archives: new business

The Easiest Way To Find Prospects

The Easiest Way To Find Prospects

I was advising a leading sports organisation recently who was finding it difficult to sell season passes to their regular season members. Sports ticketing and season membership programmes are a lot like selling media. A seat in a stadium is similar to selling an advertising spot on TV, a radio advertisement or even space in

Telemarketing – Yes or No?

Telemarketing – Yes or No?

Any media sales person will tell you that business is tough for many of their advertisers. We would all agree that the economy is still recovering and slowly getting back on its feet. The recent floods and tornadoes in Queensland Australia have not helped us down under. Winter in the USA and other countries certainly

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