Tag Archives: motivation

The Fallacy of Motivation

The Fallacy of Motivation

Many new managers see their role as the motivator of their team. If only they can find ways to motivate their team, they’ll deliver great results, they believe. But it’s an approach that can go horribly wrong … When I was an inexperienced manager, my company faced a crisis caused by the failings of a

Are You Talking To Yourself?

Are You Talking To Yourself?

My mum always used to say to me “Mike stop talking to yourself.” They say that it is the first sign of madness when you start talking to yourself, but the real test of madness is if you answer yourself back. Seriously though, do you talk to yourself? It is actually okay to talk to

Plan Tomorrow Today

Plan Tomorrow Today

One of my early mentors and previous partners at NRS Media, Brian Duffy, taught me this valuable tip. Plan Tomorrow Today – I first met Brian when he was a consultant to one of the first media companies I worked for. He would always sit me down on his visits and ask me this simple

What is the Cost of Not Advertising?

What is the Cost of Not Advertising?

Sometimes in advertising sales, your clients need to be prompted to know the pain of not advertising. If you can get them excited about the possibilities of working with you and your media company, and then ask them what the benefits of working with you would be, you will have completed a “mini buy-in”. Then,

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