Tag Archives: ideas

Smarty Pants Sales Guys

Smarty Pants Sales Guys

I met up with a radio sales guy last week. Dan’s a good bloke and a sharp sales guy. It’s the start of the year and we’re trying to work a few clients together. Him, sales – me, creative. His station

Mr Brisk

Mr Brisk

I had an interesting new client meeting last week with a chap I can only describe as ‘brisk’. Forget the sport, where he lives, how old his kids are – let’s get on with it. OK, I can take a hint.

Being Topical

In the fourth tip in Shaun Fay’s series, he talked about being topical in your advertising. How can you be topical to your clients as an account manager? Stand Out We have talked before on strategies on being not just another rep in media, but being the one that a client will remember. Seriously, it’s

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