Tag Archives: dan kennedy

Are You Keeping Quiet And Listening?

Are You Keeping Quiet And Listening?

If you are a presenter, and for most of us are, silence is a very powerful tool. As a presenter your job is to get their attention, to convince them to use you, your medium.Continue Reading

Media Sales Prospecting Secrets

Media Sales Prospecting Secrets

We would rather spend our time and money on everybody, try and copy what others do, and sadly never get the result we want. Continue Reading

The Secret to Donald Trump’s Success That Not Many People Know About

The Secret to Donald Trump’s Success That Not Many People Know About

Self-improvement does take many forms and is not always what you think. The practitioners are however striving to find that edge, that one invisible piece of knowledge they can use, then being able to interpret it in their own style, then go out and try it and see if it works for them.Continue Reading

Shiny Object Syndrome

Shiny Object Syndrome

One of my favourite marketers, Dan Kennedy, uses this saying quite a lot in his marketing newsletter. In fact he has been saying it for years. It’s the one that has people furiously hopping after one shiny object after another, after another and yet after investing thousands of dollars wind up back at the sameContinue Reading

Are You Winning the Hearts and Minds of Your Customers?

Are You Winning the Hearts and Minds of Your Customers?

In Dan Kennedy’s newsletter for September, he was asking that exact question. Business is basically about winning the hearts and minds of your valuable customers, your advertisers in the case of media. I am always a strong advocate of looking outside your own business to other businesses and observing what they do to see ifContinue Reading

How Much Would You Pay For This?

How Much Would You Pay For This?

In the past I have talked about questions, and how powerful they are in the direct media sales business. Every month I receive a simple two page newsletter from one of the best marketers in the world, Dan Kennedy. I have quoted him often in my articles and blogs at Talking Media Sales. In thisContinue Reading

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