Category Archives: Training & Personal Development

Did The Kellogg Brothers Know the Secret to Advertising?

Did The Kellogg Brothers Know the Secret to Advertising?

I am not for one minute advocating that you teach your advertisers to stretch the truth, but what you can do is tell those stories about the power of advertising and teach them that with good copy and the right product, message, and medium it actually does work.Continue Reading

The Power of Friendship

The Power of Friendship

A friend of mine is very ill at the moment. Over the past thirty years, he and I have worked together in a couple of businesses and on a book project. In the early days, I was his boss. We became work colleagues who enjoyed and respected each other’s work, relishing our business successes together.Continue Reading

An Interesting Exercise

An Interesting Exercise

If you left your job tomorrow, what would your employer do? Would you be replaced, or would your departure create an opportunity for the business to change the way it operates?Continue Reading

Setting Goals to Win in 2014

Setting Goals to Win in 2014

To get you in the goal setting mood here are some great words of advice on the topic from American entrepreneur, author and motivational speaker Jim Rohn – “If you go to work on your goals, your goals will go to work on you. If you go to work on your plan, your plan will go to work on you. Whatever good things we build end up building us”. Continue Reading

Six Obstacles Preventing You from Achieving Your Goals at Media Sales (Part 2)

Six Obstacles Preventing You from Achieving Your Goals at Media Sales (Part 2)

In my last post I talked about what I thought might be some of the obstacles that stood in the way of achieving my goals for the past 12 months. Here they are again. The goal might have been too much of a stretch. I did not give myself a realistic time to achieve it.Continue Reading

Six Obstacles Preventing You from Achieving Your Goals at Media Sales

Six Obstacles Preventing You from Achieving Your Goals at Media Sales

As the year begins I want to talk about the “thing” that gets in the way of you achieving your goals.Continue Reading

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