Category Archives: Products

Do You Mention Your Competition to your Customers?

Do You Mention Your Competition to your Customers?

An excerpt from Doug Gold’s book Fun is a Serious Business – The MoreFM Story There are many who say you should never even mention your competitors to customers, much less actually praise them, but IContinue Reading

Do We Really Need Customers?

Do We Really Need Customers?

Excerpt from Fun is a Serious Business – The More FM Story by Doug Gold LISTENERS ARE OUR BIGGEST CUSTOMERS and yet we are turning them away. Imagine if one of those listeners gets a survey diary. WhichContinue Reading

What’s your Magnificent Mission?

What’s your Magnificent Mission?

The word ‘mission’ is often bandied around and it’s very difficult to really understand what a mission is. The truth is that having a mission actually gives you some purpose and meaning to what you do. At Talking Media Sales, our mission is: To be responsible for getting how–to succeed in direct media sales adviceContinue Reading

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