Do You Mention Your Competition to your Customers?
An excerpt from Doug Gold’s book Fun is a Serious Business – The MoreFM Story There are many who say you should never even mention your competitors to customers, much[...]
Category: Products
Do We Really Need Customers?
Excerpt from Fun is a Serious Business – The More FM Story by Doug Gold LISTENERS ARE OUR BIGGEST CUSTOMERS and yet we are turning them away. Imagine if one[...]
What’s your Magnificent Mission?
The word ‘mission’ is often bandied around and it’s very difficult to really understand what a mission is. The truth is that having a mission actually gives you some purpose[...]
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